MAY 4 IS CELEBRATED BY STAR WARS FANS THANKS TO THE PUN ON THE CATCHPRHASE: “MAY THE FORCE BE WITH YOU”.
The day has been gaining in popularity in recent years thanks to the growth of the internet and social media – although the first reference to May the fourth be with you was reportedly used on May 4 1979 when Margaret Thatcher became the British prime minister.
The Conservative party placed a congratulatory advert in the London Evening News newspaper that stated: “May The Fourth Be With You, Maggie. Congratulations.”
Although it started life as an unofficial celebration, the company behind Star Wars has embraced the day with more and more firms offering special deals, events and giveaways.